The thing that makes American business much more successful than other business in the world can come down to one factor: “specialization.”In general, “specialists” are rewarded more so than “generalists.”
(DIY) Direct Mail Flyer Postcard Idea
Postcards aren’t the only direct mail option. Here’s a creative tip: use your listing flyer or open house flyer as a direct mailing piece. Who says a “traditional” postcard is the only way to go. In all honesty a postcard is simply a half sheet of 8.5×11 paper right? (yes … Read More
What Makes A Trustworthy Brand
Building your brand is more than just fancy logos, catchy slogans, and advertising; it’s about building a foundation of trust.
Let’s Talk About Your Logo…
Sure, we all know how important a logo design is. It represents the true essence of your brand, identity, and image. Many agents think that having their ‘broker’ logo is all they need; but have you given any thought to your OWN personal logo? Having your own personal logo is a great marketing tool and helps to convey professionalism, prestige, and success.
What are templates anyway?
Templates one of the best kept secretes in real estate, or any business for that matter; but, what are they? Templates are pre-made or pre-designed documents that you can personally customize. In real estate, the common uses for templates are in the form of: Contracts Written Agreements Marketing Brochures Real … Read More
Free (or almost free) ways to pack your Open House.
There are numerous ways to advertise your open houses. Some cost money, but there are also many free (or almost free) ways to get the word out and generate buzz. Use as many channels as possible to promote and draw attention to your open house events, including both online and … Read More