Don’t Thank Me…

ReubenAdvice & Tips, WisdomLeave a Comment

  … thank my team! There is no such thing as a “one-man or one-woman” show. Real estate or any business requires the skills, expertise, and hard work of teams… without them you fail.  I define a team as anyone I call upon to help me improve my business. That … Read More

Reviving My Real Estate Business For The Summer

ReubenAdvice & TipsLeave a Comment

Like any skill or craft I’ve always found it helpful to remind myself and practice the basics. Juggling 1000 things at once I’ve found myself cutting corners, especially in my sales and marketing process… months go by and I wonder why business isn’t as good as it used to be last year???

“Oh, well it’s because of the economy…” <-- it's only an excuse! Corner cutting starts with simply not "smiling" when on the phone or in person, then it moves into skipping the simple sales or presentation steps when previewing properties or during listing presentations. Cutting corners is cutting your commissions. Luckily, you remind yourself, like I do, from time to time and practice the basics. For me, it starts with the simple "toastmaster" pitch process.

3 Things That Help Your Home LOSE Value

ReubenAdvice & TipsLeave a Comment

Most of us have a good understanding about what increases a homes value; but what if we flipped the question and asked “What things cause a home to LOSE value?” Here are three ways that may decrease the offer value on a home. 1. POOL. Contrary to popular belief, installing … Read More

Less is More and Niche Is Big

ReubenAdvice & TipsLeave a Comment

The thing that makes American business much more successful than other business in the world can come down to one factor: “specialization.”In general, “specialists” are rewarded more so than “generalists.”

Recommend Homes, Specialist Flyer Template

ReubenPromotionsLeave a Comment

This is an awesome new template that highlights you as an Neighborhood Specialist. There are three home sections where you can recommend additional homes in the area. This is very helpful for buyers who are looking to purchase within the neighborhood. (Tip: refer your other listings). This flyer is part … Read More